{"id":33348,"date":"2016-06-10T18:00:01","date_gmt":"2016-06-10T21:00:01","guid":{"rendered":"https:\/\/www.psafe.com\/blog\/?p=33348"},"modified":"2016-06-17T19:16:52","modified_gmt":"2016-06-17T22:16:52","slug":"snapchat-altera-design-de-discover-e-libera-assinaturas","status":"publish","type":"post","link":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/","title":{"rendered":"Snapchat altera design de &#8220;Discover&#8221; e libera assinaturas"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Foi no <strong><a href=\"https:\/\/www.psafe.com\/blog\/snapchat-negocia-parcerias-revistas-emissoras-tv-portais\/\" target=\"_blank\">final de 2014<\/a><\/strong> que tivemos as primeiras informa\u00e7\u00f5es sobre a se\u00e7\u00e3o \u201cDiscover\u201d do <a href=\"https:\/\/www.psafe.com\/blog\/?s=snapchat&amp;post_type=post\" target=\"_blank\"><strong>Snapchat<\/strong><\/a>. Pouco mais de um ano depois, a fun\u00e7\u00e3o n\u00e3o parece ter pegado os usu\u00e1rios de jeito e a <a href=\"https:\/\/www.psafe.com\/blog\/category\/redes-sociais\/\" target=\"_blank\"><strong>rede social<\/strong><\/a> decidiu remodelar o seu design. Agora, com uma importante novidade: voc\u00ea poder\u00e1 se inscrever nos seus canais preferidos e receber as atualiza\u00e7\u00f5es no seu feed da Hist\u00f3ria.<\/span><\/p>\n<p><b>Leia tamb\u00e9m: <\/b><a href=\"https:\/\/www.psafe.com\/blog\/snapchat-pode-incluir-selfies-3d-as-funcoes-do-aplicativo\/\" target=\"_blank\"><b>Snapchat pode incluir selfies 3D \u00e0s fun\u00e7\u00f5es do aplicativo<\/b><\/a><\/p>\n<p><span style=\"font-weight: 400;\">A atualiza\u00e7\u00e3o chega para tentar revitalizar a rela\u00e7\u00e3o da rede social com seus anunciantes. No fim, o Discover \u00e9 um espa\u00e7o limitado para que as marcas divulguem seus conte\u00fados e atinjam o p\u00fablico mais jovem. O Snapchat n\u00e3o divulga os n\u00fameros de sua fun\u00e7\u00e3o, por\u00e9m, claramente seus executivos perceberam que n\u00e3o est\u00e3o atingindo o potencial que possuem.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No novo design, a prioridade do Snapchat ser\u00e1 de dar relev\u00e2ncia para os conte\u00fados publicados pelos anunciantes. Assim, cada um poder\u00e1 adicionar uma imagem e um t\u00edtulo para promover seu conte\u00fado e incentivar o usu\u00e1rio a efetivamente \u201cdescobrir\u201d novas coisas. Al\u00e9m disso, ser\u00e1 poss\u00edvel se inscrever nos canais que voc\u00ea mais acompanha e receber as atualiza\u00e7\u00f5es direto na sua tela da Hist\u00f3ria, aparecendo antes mesmo que as hist\u00f3rias de seus amigos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Voc\u00ea costumar usar essa fun\u00e7\u00e3o? Acha que com a mudan\u00e7a ela vai ficar melhor? Conte sua experi\u00eancia em nossos coment\u00e1rios!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos<\/p>\n","protected":false},"author":114,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[6],"tags":[432],"class_list":["post-33348","post","type-post","status-publish","format-standard","hentry","category-mercado","tag-snapchat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Snapchat altera design de &quot;Discover&quot; e libera assinaturas<\/title>\n<meta name=\"description\" content=\"Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Snapchat altera design de &quot;Discover&quot; e libera assinaturas\" \/>\n<meta property=\"og:description\" content=\"Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/\" \/>\n<meta property=\"og:site_name\" content=\"dfndr blog - PSafe\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PSafeBrasil\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-10T21:00:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-06-17T22:16:52+00:00\" \/>\n<meta name=\"author\" content=\"Reda\u00e7\u00e3o PSafe\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/\"},\"author\":{\"name\":\"Reda\u00e7\u00e3o PSafe\",\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/#\\\/schema\\\/person\\\/e35802b52c4fe95b8ac4bcc80e018d56\"},\"headline\":\"Snapchat altera design de &#8220;Discover&#8221; e libera assinaturas\",\"datePublished\":\"2016-06-10T21:00:01+00:00\",\"dateModified\":\"2016-06-17T22:16:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/\"},\"wordCount\":262,\"keywords\":[\"Snapchat\"],\"articleSection\":[\"Mercado\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/\",\"url\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/\",\"name\":\"Snapchat altera design de \\\"Discover\\\" e libera assinaturas\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/#website\"},\"datePublished\":\"2016-06-10T21:00:01+00:00\",\"dateModified\":\"2016-06-17T22:16:52+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/#\\\/schema\\\/person\\\/e35802b52c4fe95b8ac4bcc80e018d56\"},\"description\":\"Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/snapchat-altera-design-de-discover-e-libera-assinaturas\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Snapchat altera design de &#8220;Discover&#8221; e libera assinaturas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/\",\"name\":\"dfndr blog - PSafe\",\"description\":\"Dicas e not\u00edcias sobre ciberseguran\u00e7a, ciberataques, privacidade, desempenho, intelig\u00eancia artificial e o mercado digital\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/#\\\/schema\\\/person\\\/e35802b52c4fe95b8ac4bcc80e018d56\",\"name\":\"Reda\u00e7\u00e3o PSafe\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ce470a17403045075d8cd48a742ebd97c085f6d510cfd605fb223ba3fad770b?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ce470a17403045075d8cd48a742ebd97c085f6d510cfd605fb223ba3fad770b?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0ce470a17403045075d8cd48a742ebd97c085f6d510cfd605fb223ba3fad770b?s=96&r=g\",\"caption\":\"Reda\u00e7\u00e3o PSafe\"},\"description\":\"O dfndr blog \u00e9 um canal de car\u00e1ter informativo que apresenta conte\u00fados exclusivos sobre seguran\u00e7a e privacidade no mundo mobile e empresarial, com dicas para manter a popula\u00e7\u00e3o protegida. Formado por uma equipe de rep\u00f3rteres especializados, o canal conta com a parceria dos especialistas em seguran\u00e7a do dfndr lab para trazer, em primeira m\u00e3o, not\u00edcias sobre ataques, golpes, vulnerabilidades na internet, malwares e suas varia\u00e7\u00f5es.\",\"sameAs\":[\"https:\\\/\\\/www.psafe.com\"],\"url\":\"https:\\\/\\\/www.psafe.com\\\/blog\\\/author\\\/redacao\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Snapchat altera design de \"Discover\" e libera assinaturas","description":"Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/","og_locale":"pt_BR","og_type":"article","og_title":"Snapchat altera design de \"Discover\" e libera assinaturas","og_description":"Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos","og_url":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/","og_site_name":"dfndr blog - PSafe","article_publisher":"https:\/\/www.facebook.com\/PSafeBrasil\/","article_published_time":"2016-06-10T21:00:01+00:00","article_modified_time":"2016-06-17T22:16:52+00:00","author":"Reda\u00e7\u00e3o PSafe","twitter_misc":{"Escrito por":false,"Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/#article","isPartOf":{"@id":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/"},"author":{"name":"Reda\u00e7\u00e3o PSafe","@id":"https:\/\/www.psafe.com\/blog\/#\/schema\/person\/e35802b52c4fe95b8ac4bcc80e018d56"},"headline":"Snapchat altera design de &#8220;Discover&#8221; e libera assinaturas","datePublished":"2016-06-10T21:00:01+00:00","dateModified":"2016-06-17T22:16:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/"},"wordCount":262,"keywords":["Snapchat"],"articleSection":["Mercado"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/","url":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/","name":"Snapchat altera design de \"Discover\" e libera assinaturas","isPartOf":{"@id":"https:\/\/www.psafe.com\/blog\/#website"},"datePublished":"2016-06-10T21:00:01+00:00","dateModified":"2016-06-17T22:16:52+00:00","author":{"@id":"https:\/\/www.psafe.com\/blog\/#\/schema\/person\/e35802b52c4fe95b8ac4bcc80e018d56"},"description":"Com atualiza\u00e7\u00e3o, usu\u00e1rios poder\u00e3o se inscrever em canais para receber seus conte\u00fados preferidos","breadcrumb":{"@id":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.psafe.com\/blog\/snapchat-altera-design-de-discover-e-libera-assinaturas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/www.psafe.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Snapchat altera design de &#8220;Discover&#8221; e libera assinaturas"}]},{"@type":"WebSite","@id":"https:\/\/www.psafe.com\/blog\/#website","url":"https:\/\/www.psafe.com\/blog\/","name":"dfndr blog - PSafe","description":"Dicas e not\u00edcias sobre ciberseguran\u00e7a, ciberataques, privacidade, desempenho, intelig\u00eancia artificial e o mercado digital","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.psafe.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/www.psafe.com\/blog\/#\/schema\/person\/e35802b52c4fe95b8ac4bcc80e018d56","name":"Reda\u00e7\u00e3o PSafe","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/0ce470a17403045075d8cd48a742ebd97c085f6d510cfd605fb223ba3fad770b?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0ce470a17403045075d8cd48a742ebd97c085f6d510cfd605fb223ba3fad770b?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0ce470a17403045075d8cd48a742ebd97c085f6d510cfd605fb223ba3fad770b?s=96&r=g","caption":"Reda\u00e7\u00e3o PSafe"},"description":"O dfndr blog \u00e9 um canal de car\u00e1ter informativo que apresenta conte\u00fados exclusivos sobre seguran\u00e7a e privacidade no mundo mobile e empresarial, com dicas para manter a popula\u00e7\u00e3o protegida. Formado por uma equipe de rep\u00f3rteres especializados, o canal conta com a parceria dos especialistas em seguran\u00e7a do dfndr lab para trazer, em primeira m\u00e3o, not\u00edcias sobre ataques, golpes, vulnerabilidades na internet, malwares e suas varia\u00e7\u00f5es.","sameAs":["https:\/\/www.psafe.com"],"url":"https:\/\/www.psafe.com\/blog\/author\/redacao\/"}]}},"_links":{"self":[{"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/posts\/33348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/comments?post=33348"}],"version-history":[{"count":0,"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/posts\/33348\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/media?parent=33348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/categories?post=33348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.psafe.com\/blog\/wp-json\/wp\/v2\/tags?post=33348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}