{"id":36608,"date":"2016-08-22T17:17:53","date_gmt":"2016-08-22T20:17:53","guid":{"rendered":"https:\/\/www.psafe.com\/blog\/?p=36608"},"modified":"2022-01-28T17:47:37","modified_gmt":"2022-01-28T20:47:37","slug":"instagram-para-negocios-chega-ao-brasil","status":"publish","type":"post","link":"https:\/\/www.psafe.com\/blog\/instagram-para-negocios-chega-ao-brasil\/","title":{"rendered":"Instagram para neg\u00f3cios chega ao Brasil"},"content":{"rendered":"<p>Na \u00faltima segunda-feira, o<strong><a href=\"https:\/\/www.psafe.com\/blog\/?s=instagram&amp;post_type=post\" target=\"_blank\" rel=\"noopener\"> Instagram<\/a><\/strong> come\u00e7ou a liberar contas para empresas no Brasil. Em algumas semanas, donos de lojas e marcas do pa\u00eds podem come\u00e7ar a ajustar as configura\u00e7\u00f5es no seu perfil. Com o nome Business Tools, a se\u00e7\u00e3o de neg\u00f3cios da<strong><a href=\"https:\/\/www.psafe.com\/blog\/category\/redes-sociais\/\" target=\"_blank\" rel=\"noopener\"> rede social<\/a><\/strong> foi lan\u00e7ada em julho nos EUA, Reino Unido e Nova Zel\u00e2ndia. Empresas de qualquer tamanho podem usar a ferramenta, basta ter ao menos 100 seguidores.<\/p>\n<p><strong><a href=\"https:\/\/www.psafe.com\/blog\/4-dicas-para-voce-aprender-usar-o-instagram-stories\/\" target=\"_blank\" rel=\"noopener\">Leia tamb\u00e9m:\u00a04 dicas para voc\u00ea aprender a usar o Instagram Stories<\/a><\/strong><\/p>\n<p>Para ter acesso ao Buniness Tools, a empresa deve ter tamb\u00e9m uma p\u00e1gina no Facebook, que ser\u00e1 solicitada no cadastro. As informa\u00e7\u00f5es da categoria e contato (telefone, e-mail e endere\u00e7o) ser\u00e3o, ent\u00e3o, importadas para o Instagram. Informa\u00e7\u00f5es de categoria e contato da p\u00e1gina do Facebook ser\u00e3o importadas.<\/p>\n<p>Os donos de p\u00e1ginas v\u00e3o poder usar sua conta de an\u00fancios do Facebook tamb\u00e9m para promover posts no Instagram. Outra vantagem para as empresas \u00e9 que as contas ter\u00e3o uma esp\u00e9cie de Instagram Analytics com alguns dados b\u00e1sicos: impress\u00f5es (n\u00ba de vezes que o post foi visto por um usu\u00e1rio), alcance (n\u00ba de pessoas que visualizaram o post), cliques no site e atividades do seguidor.<\/p>\n<p>Lembrando que apenas empresas devem usar os perfis comerciais, excluindo, assim, pessoas f\u00edsicas como celebridades e influenciadores. A ideia \u00e9 criar uma conex\u00e3o maior entre clientes potenciais e seguidores com as marcas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nova ferramenta da rede social chega aos poucos para donos de empresas e marcas brasileiras<\/p>\n","protected":false},"author":114,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[6],"tags":[376,11935,268],"class_list":["post-36608","post","type-post","status-publish","format-standard","hentry","category-mercado","tag-brasil","tag-empresarial","tag-instagram"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Instagram para neg\u00f3cios chega ao Brasil<\/title>\n<meta name=\"description\" content=\"Nova ferramenta da rede social chega aos poucos para donos de empresas e marcas brasileiras\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.psafe.com\/blog\/instagram-para-negocios-chega-ao-brasil\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Instagram para neg\u00f3cios chega ao Brasil\" \/>\n<meta property=\"og:description\" content=\"Nova ferramenta da rede social chega aos poucos para donos de empresas e marcas brasileiras\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.psafe.com\/blog\/instagram-para-negocios-chega-ao-brasil\/\" \/>\n<meta property=\"og:site_name\" content=\"dfndr blog - 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