{"id":11666,"date":"2017-06-07T09:30:50","date_gmt":"2017-06-07T13:30:50","guid":{"rendered":"https:\/\/www.psafe.com\/en\/blog\/?p=11666"},"modified":"2018-07-28T12:37:27","modified_gmt":"2018-07-28T16:37:27","slug":"concerns-tech-users-facebook-advertising","status":"publish","type":"post","link":"https:\/\/www.psafe.com\/en\/blog\/concerns-tech-users-facebook-advertising\/","title":{"rendered":"Concerns Tech Users Have with Facebook Advertising"},"content":{"rendered":"

Facebook has long been sending out ads that are heavily targeted to users based on their Facebook posts, interests, and searches through its Facebook Audience Network. Users are concerned because Facebook can track their behavior across the web, too, through the use of cookies that take note of which sites they have visited, or items they have thought about purchasing.<\/span><\/p>\n

When you then visit the social networking app or the Facebook website, you\u2019ll receive ads targeted to your browsing preferences. That might already be a little too Big Brother for some users. But here\u2019s the kicker: Facebook also sends out ads to Internet users who don\u2019t even have Facebook accounts. How? The ads are generated based on the websites users browse.<\/span><\/p>\n

Read More:<\/b> How to Use the Facebook App Like a Pro<\/b><\/a><\/p>\n

The company suggests that they have the ads under control. They say that they only send out ads that aren\u2019t deceptive and don\u2019t have sound, so the Facebook-controlled ads are arguably less intrusive than other ads. Plus, the company says, if you\u2019re going to see ads anyway, you might as well see something you\u2019re interested in seeing. But, regardless of Facebook\u2019s justification, some users still don\u2019t want to be tracked or marketed to by Facebook. The following will tell you how to turn off the ad tracking once and for all.<\/span><\/p>\n

For Facebook Users <\/b><\/p>\n

In the left-hand side of your settings bar, <\/span>click on \u201cAds.\u201d<\/span><\/a> There, you will see a column that says, \u201cAds based on my preferences.\u201d Here, you can click on \u201cVisit ad preferences.\u201d There, you can limit or disable browsing-tracking and tailor your ads.<\/span><\/p>\n

For Non-Facebook Users<\/b><\/p>\n

If you\u2019re not a Facebook user, you can stop<\/span> ad tracking by setting certain preferences on your phone. On your desktop browser, you can opt out of ads entirely by signing up with the Digital Advertising Alliance, a service that lets you opt out of browsing-tracking altogether. Make sure to do this on every browser that you use.<\/span><\/p>\n

On your phone, though, you can also turn off tracking. To do it, follow these steps:<\/span><\/p>\n

    \n
  1. Navigate to \u201cSettings.\u201d<\/span><\/li>\n
  2. There, click on \u201cGoogle\u201d and then \u201cAds.\u201d<\/span><\/li>\n
  3. There, choose \u201cOpt out of interest-based ads.\u201d<\/span><\/li>\n<\/ol>\n

    Now, Facebook and other tracking services won\u2019t keep track of your browsing! Unfortunately, Facebook users can\u2019t be entirely private online or completely opt out of the social media network selling their information to other companies. If you don\u2019t want to deal with online tracking or targeted ads, then you\u2019ll have to avoid Facebook \u2014 and really, any online activity \u2014 all together.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    Facebook ads are getting more targeted to users and their search preferences. Here\u2019s everything you need to know about Facebook ads and your online privacy.<\/p>\n","protected":false},"author":83,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[3505,146,3319],"class_list":["post-11666","post","type-post","status-publish","format-standard","hentry","category-privacy","tag-ads","tag-facebook","tag-social-network"],"yoast_head":"\nConcerns Tech Users Have with Facebook Advertising - PSafe Blog<\/title>\n<meta name=\"description\" content=\"Concerns Tech Users Have with Facebook Advertising\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.psafe.com\/en\/blog\/concerns-tech-users-facebook-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Concerns Tech Users Have with Facebook Advertising - 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