It’s no secret that Twitter is not as popular as it once was. However, it is still one of the most popular social networking apps around, along with Snapchat, Facebook, and Instagram. In order to inspire more people to join Twitter, the social network has been trying to add a series of new features to make it more appealing to users. Many of these features, such as a mute button and allowing links to be exempt from the 140-character limit, were eagerly requested by current Twitter users.
Even though Twitter has many of the same features as the other social networking apps — you can “friend” users, share articles and photos, and communicate with a variety of people, among others — Twitter has not seen the same success. Further, Twitter is probably not your primary news source, unlike Facebook — more than 50% of Facebook users receive their news from the social network. Since characters on Twitter are limited to 140, this social network hasn’t been the best outlet for typing out extensive news stories. However, it has been successful at delivering breaking news quickly.
Read More: Twitter’s Problem with User Abuse and Hate Speech
The searching required for finding news on Twitter can also dissuade people from using it as a news outlet. For example, you often have to dig through multiple hashtags and read through a number of pointless tweets to find what you’re looking for. However, the “explore” tab on Twitter is about to change all of this.
The explore feature on Twitter conglomerate all of their users’ favorite interests into one news section. Utilizing advanced algorithmic technologies, Twitter personally tailor your explore tabs to your needs. For example, if you frequently search for sports on Twitter, then you can expect to see plenty of sports information on your explore feature. The accounts you follow are also taken into account for your explore tab.
News is now easier than ever to access on Twitter thanks to this development. Instead of searching all over Twitter to find your news, it is now right in front of your eyes on the explore tab. Moreover, these links lead to other websites, not just other short tweets. Thus, if there is a piece of breaking news on your explore tab, you will be redirected to a news website when you click on the story.
As a result, Twitter is now a much more attractive site for the dissemination of news. Facebook now has a viable competitor when it comes to news on social media outlets. Hopefully this news competition will facilitate a variety of different means to access your daily news sources on social media.
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